In a business world of rapid change, globalisation, AI, chaos and disruption it is vital that businesses have a strategic focus on how they can ward off the threats of new technology and innovative ideas that may have a severe damaging effect on their business or even force closure.
How many businesses in recent times, some seemingly unassailable like Nokia, Kodak and numerous other "majors" have fallen victim to complaceny because they were "doing well" Doing what they have always done!
In this digital and disruptive age its no longer good enough to be "the farmer" continuing to grow the same crop every year, you need to be "the hunter" searching out opportunities that will propel your business ahead of the competition. To innovate and be prepared to destroy what has gone before.
In his book Jeremy Gutsche illustrates and provides the "six patterns of opportunity" to enable you to shortcut your way to innovate and implent divergence in your business.
If you are a business owner in the Staffordshire Moorlands I urge you to take a look at this book.
How many businesses in recent times, some seemingly unassailable like Nokia, Kodak and numerous other "majors" have fallen victim to complaceny because they were "doing well" Doing what they have always done!
In this digital and disruptive age its no longer good enough to be "the farmer" continuing to grow the same crop every year, you need to be "the hunter" searching out opportunities that will propel your business ahead of the competition. To innovate and be prepared to destroy what has gone before.
In his book Jeremy Gutsche illustrates and provides the "six patterns of opportunity" to enable you to shortcut your way to innovate and implent divergence in your business.
If you are a business owner in the Staffordshire Moorlands I urge you to take a look at this book.
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