The Importance of Experience Design and the Future of Brand: Brian Solis

Brian Solis is one of the leading voices in the emergence of technology in business and society. In this video he addresses the thinking of disruption and technolgy to provide the consumer with the experience that adds the value they are seeking from businesses and talks about how businesses should be thinking to capitalise on  disruptive opportunities. A new way of thinking which will impact on Staffordshire Moorlands businesses in the future.